White Hat / Black Hat

Perspectives on tech entrepreneurship and venture capital


By Mike Becker and Emery Waddell Brief Background An old problem is being drawn to the forefront by explosive growth in the marketing technology landscape, as inaccurate and incomplete customer data flows through increasingly powerful tech stacks.  Data quality has hampered marketing performance for decades, but it didn’t feel quite as bad putting low grade… Read More

marketing dpt

By Emery Waddell and Travis Hanly Some argue the escalating hype surrounding initial coin offerings (also known more broadly as token sales) – viewed by many as a new alternative method of raising capital to traditional VC, crowdfunding and IPOs – is surpassing sustainable reality. Others are more bullish on the practice, suggesting the fundamental… Read More

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